Start with applying an eyeshadow primer (sold separately) before application to lock in shades and ensure maximum color payoff. Next, use a firm brush to deposit eyeshadow product and begin building a base. Next, take a fluffy brush to diffuse and blend out the eyeshadow. To create unique looks, remember: light shades highlight and accentuate features, medium shades contour and transition color for a blended finish, and deeper shades define and line. Tip: Use a light hand to gradually build pigmentation and intensity when picking up the product. A little goes a long way.
